Apple TV is raising its subscription prices again
In Brief Posted: 7:36 AM PDT · August 28, 2026 Image Credits:Roku For the fourth time in four years, Apple TV is hiking its subscription prices. Now, Apple TV subscriptions will cost $14.99 per month, up from the previous $12.99 per month.

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Key Facts
- Fact 1: In Brief Posted: 7:36 AM PDT · August 28, 2026 Image Credits:Roku For the fourth time in four years, Apple TV is hiking its subscription prices.
- Fact 2: Now, Apple TV subscriptions will cost $14.99 per month, up from the previous $12.99 per month.
- Fact 3: The annual subscription cost will also jump from $99 to $119.
- Fact 4: Apple One, the bundle that includes subscriptions to services like iCloud+, TV, Music, and Arcade, will now cost $21.95 per month, up from $19.95.
In Brief Posted: 7:36 AM PDT · August 28, 2026 Image Credits:Roku For the fourth time in four years, Apple TV is hiking its subscription prices. Now, Apple TV subscriptions will cost $14.99 per month, up from the previous $12.99 per month.
The annual subscription cost will also jump from $99 to $119. Apple One, the bundle that includes subscriptions to services like iCloud+, TV, Music, and Arcade, will now cost $21.95 per month, up from $19.95. Apple isn’t alone in hiking prices for its subscriptions.
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