Instagram puts new limits on undisclosed AI profiles
Instagram announced Monday that it’s changing how it labels AI-generated profiles and will start limiting the reach of accounts that feature AI-generated people without saying so. The platform says it’s renaming its existing “AI creator” label to “AI-generated profile,” which Instagram says should make the disclosure easier to understand.
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Instagram announced Monday that it’s changing how it labels AI-generated profiles and will start limiting the reach of accounts that feature AI-generated people without saying so. The platform says it’s renaming its existing “AI creator” label to “AI-generated profile,” which Instagram says should make the disclosure easier to understand.
The new label is meant to tell users that the person featured on a profile was generated or substantially created with AI. Under the new policy, creators who don’t properly label an AI-generated profile could see their reach reduced. Creators who use the new label, on the other hand, won’t be penalized simply for having an AI-generated person as their profile subject.
(Original synthesis pending human/AI review — generated by the stub provider by selecting real sentences from the source material, not by writing new analysis or commentary.)
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